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Franchisee Qualification

Do You Have The Franchisee Qualification Secret Weapon?

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The one that helps you:

  • Increase franchise sales,
  • Increase profitability,
  • Lower recruitment costs,
  • Have happier franchisees,
  • Increase royalties?

Or do you use the "traditional" franchise qualification model? One that leads to:

Employee Qualification

Selecting Retail & QSR Managers

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Trying to find good people to manage your business is like trying to find a diamond in your backyard.  That’s why human resources teams have one of the toughest jobs in the business world.  Decisions that H/R makes on a daily basis can affect a company for years, for better or worse.

Hiring Service Staff

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“It was a set-up. You know how it goes. A friend of a friend thought that we would be perfect for each other. And we were…at first.

When we met, we hit it off right away. He knew what I wanted to hear; he had all the right answers. He knew what I was looking for.

Measure Trustworthiness, Work Ethic and Attitudes to Drugs & Drinking

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Dishonest employees are devastating to businesses; a U.S. Department of Commerce study revealed that one-third of employees steal from employers.

All told, American businesses lose more than $200 billion annually to employee theft. This does not include additional losses caused by illegal drug use, poor work ethic, behavior problems or poor performers on the job.

Miscellaneous

  • Press Reviews
  • Resources

Selected Articles


The following are just some of the hundreds of articles published in magazines and newspapers around the world.

USA Today says: "A successful franchise centers on attitude"

Franchise New Zealand - Choosing High-Performing Franchisees

Successful Franchising - To Be Or Not To Be - A Franchisee

FOOTWEAR FORUM - If you build it, they will come

FOR IMMEDIATE RELEASE:

THE FRANCHISE VOICE - In Search of the Perfect Franchisee

THE GLOBE AND MAIL - If you're 'entrepreneurial,' forget franchises

The Hamilton Spectator - Franchise Candidates' profiles highlight personality types

The H R Reporter - People factor critical to franchise success

THE GLOBE AND MAIL - Recruits wanted: entrepreneurs need not apply

Opportunity Knocks - The truth about Canada's franchise industry

Successful Franchising - Do You Have What It Takes to be Successful in a Homebased Franchise?

Resources I Highly Recommend

Shep Hyken - Customer Service Speaker & Author


Shep Hyken, CSP, CPAE is a speaker and author who workswith companies who want to build loyal relationships with their customersand employees. His customer service articles have been read in hundredsof publications, and he is the author of Moments of Magic™, The LoyalCustomer and the Wall Street Journal best selling book The Cult of theCustomer.

I've been reading his newsletters for years and heard him speak. I strongly recommend him.

http://hyken.com

Tom Feltenstein


I've had the pleasure of attending an IFA session with Tom and found his message visionary  very practical. He advocates taking care of you internal customers – your employees – so they become your marketing ambassadors.

Many major franchisors consider him the "guru" of consulting and education in the retail, hospitality, and service industries.
 

www.tomfeltenstein.com/

ZeeProbe


ZeeProbe enables consumer, market and financial intelligence for franchised, retail and multi-unit type organizations around the world to help meet your most ambitious goals of growing market share and increased profitability.

http://www.zeeprobe.com





Fred Berni
President, Dynamic Performance Systems Inc.
Intelligent franchisee and employee selection / qualification systems
478 Valermo Drive
Etobicoke, ON, Canada M8W 2M7
North America: 1-800-719-9993
Overseas: +1-416-201-0202
e-mail: Fred@DynamicPerformanceSystems.com

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