Every system has at least one. Franchisees that know better than you do about how to run the business. Unauthorized menu items. Unapproved marketing/sales materials. Given the nature of many… Read More »Dealing With Rogue Franchisees
Protect Yourself With This Free Franchisee Selection Interview Tip There’s someone out there that can be a franchisees’ best friend or a menace that can kill the business. You don’t always… Read More »Your Franchisee’s Best Friend…. Or A Silent Killer
How Important Is Your Franchise Brand To You? There are a lot of horror stories in social media about franchise brands. If your franchise is the target, the press will… Read More »The #1 Way To Destroy Your Franchise Brand
This video shows how one franchisor narrowly avoided being fooled by a franchise candidate. A candidate that knew what the franchisor wanted to hear.
In this video, we explore how to find out if your retail franchise candidate is willing to do what it takes to sell and up-sell.
Pessimistic franchisees are a nightmare! How do you avoid them? Successful franchisees need to believe that they can make the business work, no matter what obstacles are in their way.… Read More »Avoiding The Pessimistic Franchisee
In a recent LinkedIn discussion, one of the participants mentioned the fear that many franchisors have – inadvertently but unlawfully discriminating by using a selection tool like a personality profile.… Read More »Are You Unlawfully Discriminating When Recruiting Franchise Owners?
I want to start off with a question – HOW MONEY MOTIVATED SHOULD YOUR FRANCHISEE BE? Of course, you want to franchisee to be motivated to succeed. You want them… Read More »Are Your Franchisees Cheapskates?
One thing that’s on the radar screens of nearly every franchise executive is early identification of an applicant’s level of passion for the business. In this video I’m going to… Read More »Franchisee Passion – The Ugly Truth
This year, in preparing to go to “cottage country” for our summer vacation, I brought our vehicle in for servicing (which included an oil change) to make certain we’re all… Read More »4 Questions You Must Ask Every Franchise Candidate
